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Google Google Analytics E-learning
Google Analytics E-learning
€129,00

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Google Analytics E-learning

Brand: Google
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€129,00 Excl. tax
€156,09 Incl. tax
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Information

Google Analytics E-learning

In this online e-learning Google Analytics course you will get to know the basic functionalities of Google Analytics. This way you will learn exactly what you can measure with Google Analytics, the process and measurement of data in Analytics, creating an account, running reports, visualizing data, using the Google Tag Manager, using Google Analytics on you mobile device, the API and upgrading to the latest version.

Content

• Google Analytics Fundamentals and Data Collection, Course: 43 Minutes

Course Introduction
Digital Analysis and Common Digital Strategies
Elements of Digital Analysis
Analysis Techniques
Conversions and Attribution

• Google Analytics Reports, Course: 48 Minutes

Course Introduction
Creating and Navigating an Account
Setting Data Filters
Goal and E-commerce Tracking
Choosing Data Sources

• Google Conversions and Tags, Course: 44 Minutes

Course Introduction
Goal Flow Reports
E-commerce Reports
Multichannel Funnels Reports
Attribution Reports

• Analytics APIs and Tools, Course: 34 Minutes

Course Introduction
Upgrading from Legacy Page Tracking
Upgrading Google Tag Manager

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Specifications
General properties
Availabilty:
Language: English
Certificate of participation: Yes
Online access: 90 days
Progress monitoring: Yes
Award Winning E-learning: Yes
Suitable for mobile: Yes
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